Unfriended

For the third week in a row, Furious 7 took the top spot at the box office and made it look easy. Not even a trio of newcomers could slow down the latest entry in the crowd-pleasing action series, which has become the fastest film to reach $1 billion worldwide. On the domestic box office, it’s equally impressive. It’s a juggernaut. A cultural event. At the end of the day, Paul Blart: Mall Cop 2 may make some money, but it’s making that money in the shadow of a genuine phenomenon.

The advent of new technology has effectively killed so many old school horror cliches (it’s not easy to get lost in the woods when you have a tiny computer for a phone) that filmmakers working within the genre often have to work overtime to invent brand new cliches that complement the age of the iPhone. The ‘Unfriended’ trailer represents a movie that has clearly gotten the memo but decided to take things to the extreme. This isn’t just a horror movie that features all of the social networks and online tools you use on a regular basis, it’s a horror movie about those things. Dun, dun, duuuun!